Director of Sales

The Director of Sales position is available within a dynamic and reputable hotel group that is committed to delivering exceptional guest experiences while achieving outstanding financial performance. As a hospitality organization with a strong presence in the local and regional market, this company values leadership, strategic thinking, and a passion for sales to drive business growth. The hotel operates within a highly competitive environment where maximizing occupancy and average daily rate (ADR) are crucial to maintaining profitability and market share. The company prides itself on its community involvement, quality service standards, and innovative sales strategies, making it a distinguished and sought-after employer in the hospitality sector. The Director of Sales plays a pivotal role in this hotel’s success by leading the sales and marketing efforts aimed at optimizing room occupancy and revenue generation. Reporting directly to the General Manager and Regional Director of Sales and Revenue, this exempt position requires a strategic thinker who can effectively manage client relationships, spearhead sales initiatives, and support operational goals. This role involves direct interaction with preferred accounts, group reservations, and key market segments, aiming to exceed revenue targets, average daily rates, occupancy, and revenue per available room (RevPar) goals. The Director of Sales is responsible for developing and implementing comprehensive sales action plans tailored to the local market dynamics and company objectives. In this leadership position, the Director of Sales must be a motivated professional with excellent communication and negotiation skills, capable of fostering productive relationships within the community and among industry stakeholders. The role demands a proactive approach to targeting primary and secondary market segments, identifying top competitor accounts as target opportunities, and creatively promoting the hotel’s unique selling propositions. Participation in community and industry organizations, as well as continuous monitoring of market trends and economic developments, is essential to maintaining a competitive edge. This role also entrusts the Director of Sales with maintaining high safety standards, adhering to company policies outlined in the Employee Handbook and Safety Manual, and ensuring compliance with regulations and certifications, such as TIPS or Responsible Vendor training when applicable. Collaboration with the General Manager and other sales support team members is critical to synchronize efforts and drive the hotel’s operational success. The Director of Sales will be expected to lead by example, demonstrating professionalism, respect, and integrity in all dealings on behalf of the company. This opportunity is well-suited for a candidate with a solid background in hotel sales, who excels in multitasking, maintaining detailed records, and managing sales processes efficiently. The ability to work independently and as part of a team, along with a professional appearance and presentation, will contribute to success in this role. Candidates with a bachelor’s degree in hospitality or hotel management, along with proven experience in sales and marketing within the hotel industry, will find this role aligns well with their skills and career aspirations. Furthermore, familiarity with sales management software and property management systems will be advantageous. Overall, the Director of Sales will be instrumental in driving the hotel’s revenue growth and brand awareness, leveraging a strategic sales approach and strong leadership capabilities. The position not only focuses on meeting and exceeding financial goals but also on building lasting relationships with clients, community members, and industry partners to ensure sustainable success. This role offers an exciting career path for experienced sales professionals ready to make a significant impact in the hospitality industry.

• Bachelor’s degree preferred
• Minimum 3 years of experience in hotel sales
• Strong communication and interpersonal skills
• Proficiency in MS Office and sales management software preferred
• Professional appearance and demeanor
• Ability to work independently with minimal supervision
• Strong organizational and multitasking abilities
• Ability to maintain detailed documentation
• Physical ability to lift up to 30 lbs